At Jasper and Lane Events, we’re a San Diego event planner designing celebrations that go beyond the expected. We blend boutique, intentional planning with refined aesthetics to create immersive, meaningful weddings rooted in story and style. Whether you're planning locally or hosting a destination celebration, our full-service approach ensures every moment is deeply personal, visually striking, and effortlessly executed—from first impression to final send-off. Serving Southern California and beyond.
Story-led. Sensory-rich. celebrations.
a San diego event planner for
Planning
Partnership
FULL service
PLANNING
Design & Wedding Management
our signature planning services
CURATING weddings for couples who want more than pretty
—and a planner who’s already steps ahead.
Let's Plan Your Dream Day
FEATURED IN
meet your planner
Hi, I’m so glad you're here. I’m Averi—your creative partner, lead designer and the San Diego event planner you didn’t know you needed.
AVERI LINCH, Founder & Creative Director
FEATURED IN
We guide modern couples through a high-touch wedding planning experience built on clarity, trust, and artistry. You're here because you want more than just a beautiful wedding—you want an experience that’s deeply personal, logistically seamless, and visually unforgettable.
From full-service planning to immersive wedding weekends, we align purpose with design and budget to create celebrations that feel as good as they look—here in San Diego and wherever your love takes you.
What We’re Known For
→ Signature design rooted in intentionality
→ Logistics that make your day effortless
→ Emotional storytelling through space and style
With 10 years of design experience and production management skills under our belt -- you’re in expert hands.
01
discovery call
LET’S Connect
Your wedding is a reflection of your story and I’m here to bring that vision to life. During our conversation, we’ll delve into your vision for the day. Beyond logistics, I want to hear about you. My approach is tailored to couples who appreciate thoughtful design, authentic storytelling, and elevated experiences. This is more than a consultation—it’s a chance to see if we’re the perfect match to create something extraordinary together.
ELEVATED EXPERIENCES with Holistic Design
02
booking
PROPOSAL + CONTRACT + INVOICE
If we’re a perfect fit together, I will send over a custom proposal with your package details, a contract that includes all the logistics and information for your date, and invoice to reserve your date. To book, I will kindly ask you to make your retainer payment, so I can secure your big day.
03
Strategic Planning
Plan, design, final details
We’ll kick things off with an in-depth meeting and a personalized pre-planning questionnaire to uncover your vision and priorities. From there, I’ll craft a customized timeline tailored to your package, complete with intentional check-ins, focused planning sessions, and carefully curated milestones. Throughout the process, I’ll ensure there’s room for ease and self-care, so your planning experience feels as seamless and enjoyable as the day we’re creating together.
04
Event Activation
LET’S PARTY
It’ll be here before you know it! You focus on being present with your people, and I’ll focus on leading your vendor team through all the biggest moments and the little in-betweens. I’ll be there every step of the way.
Love Notes
What an amazing experience working with Averi for our wedding! I could not stop giving her hugs and “thank you’s” as the day progressed because she handled everything so eloquently. I am beyond blessed to have shared such a special memory with a shining and exemplary professional! Thank you times a million to Jasper & Lane.
DESIREE & JON
“I am beyond blessed to have shared such a special memory with a shining and exemplary professional! Thank you times a million to Jasper & Lane.”
Averi always made us feel supported, no matter the issue. Planning a wedding is inevitably stressful, and Averi was always incredibly responsive in trying to workshop a solution — whether that was over big things like invitation and wedding website options, or small things like sourcing ribbon for a flat lay. She always had an answer, and even better, multiple links for me to quickly click! She knew when I was stressed, and always made me feel like it wasn’t a big deal, or if it was, that it could be resolved (and reminded me to breathe in the meantime).
Aisling & Danny
"Averi is truly the BEST at what she does!!! Most planners are creative, but Averi takes it to the next level! "
We had the most incredible experience using Jasper and Lane Events to plan our wedding. Averi was so detail oriented and constantly communicated with my fiancé and I. We are not artistic or creative and left this area up to Averi for our wedding. She was able to take our few Pinterest posts and put together an incredible design board. On the day of she was able to execute the vision to perfectly reflect our personalities. Our family could not stop expressing how wonderful she was and we could not have done any of this without her or her staff. Would 100% recommend her to anyone planning their wedding.
RACHEL & DYLAN
“Our family could not stop expressing how wonderful she was and we could not have done any of this without her or her staff.”
Words cannot express how grateful I am to have had you as our wedding planner. Your attention to detail and more importantly your immense care for not only Chris and I but every person involved in out wedding went above and beyond any expectation. I'm still amazed by all your hard work and the stunning vision you created for us. Thank you for being kind, patient, unflappable and most importantly for being authentically you.
RORY & CHRIS
“--Your immense care for not only Chris and i, but every person involved in our wedding went beyond expectation.”
We had a wonderful experience working with Averi as our wedding planner. Her attention to detail and patience throughout the entire planning process were truly remarkable. Averi took the time to know us and to understand our vision. Being LGBTQ and multi-cultural, it was difficult to find a planner that listens and understands. This had made the planning process much easier for the both of us who work full time. Our wedding wouldn't have been as magical without her expertise and dedication. We highly recommend Averi to anyone looking for a thoughtful and attentive wedding planner.
Coral & Huan
"Our wedding wouldn't have been as magical without her expertise and dedication."
The Jasper & Lane team really exceeding our expectations of wedding coordination. From the very first meeting with Averi to the day of, she was professional, creative, organized & timely. She never missed a beat in the timeline of events leading up to the wedding day and then of course the day of. All of our vendors enjoyed working with and aside the Jasper & Lane team.
BIANCHA & JOHNNY
“She never missed a beat in the timeline of events leading up to the wedding day and then of course the day of.”
My Husband and I hired Averi to help bring our wedding vision to life and I can't say enough AMAZING things about her. She truly made the entire process so easy and FUN! Every time I told her about my vision for something she executed even better than the vision I had in my mind. When it came to the day of it was the most AMAZING, perfect experience and everything came together exactly as I had hoped.
Tati & kj
"If you're looking for an AMAZING even planner and designer, Averi is your GIRL. You won't regret it!"
Averi did a fantastic job as planner for our recent wedding in Los Angeles. Throughout the process she was attentive, helpful, and flexible with any changes we made to our vision. On the day of our wedding everything looked exactly as we pictured it and the whole day ran smoothly, allowing my husband and I to relax and soak in the love from our guests. There was so much work to be done behind the scenes and Averi is a credit to her profession by handling it all. We would highly recommend her services to anyone!
Allison & Matthew
"There was so much work to be done behind the scenes and Averi is a credit to her profession by handling it all."
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